• YOUR CONNECTION TO GRASSROOTS AMERICA

NASCAR's legendary promoter, Humpy Wheeler’s, latest endeavor seeks to combine the power of 1,000+ grassroots motorsports tracks throughout North America.

To date, Speedway Benefits has 350 members and growing daily representing 7,000 events, 10,500 employees, 28,000 competitors and 18 million attendees!

We will leverage this massive scale to bring tracks unparalleled buying power and provide sponsors with a unique marketing avenue to reach millions of grassroots Americans through one point of contact.

Click below to find out more!

Promoters Click Here Sponsors Click Here



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WHAT IS GRASSROOTS RACING?

Grassroots racing is what Minor League Baseball is to MLB - it’s 4/10th mile dirt ovals, drag strips, asphalt 1/2 miles and road courses scattered in small towns across North America. It’s racing on a hot Friday night in your hometown where local heroes still live and thrive. Grassroots race fans are the backbone of our country. They are hard working Americans that keep our country running. Grassroots racing is the biggest sport you might never heard of…until now.

Fans

STRENGTH IN NUMBERS

Our 350 member tracks provide a unique, scalable platform to speak to the lucrative, but hard to reach grassroots American consumer.

Events

Employees

Fans

Competitors

Humpy Wheeler

Speedway Benefits was founded in 2013 by legendary NASCAR promoter, H.A. 'Humpy' Wheeler, former President of Charlotte Motor Speedway, member of nine Halls of Fame and the voice of Tex in the movie, CARS. But, Humpy’s motorsports career began 54 years ago at a little race track called Robinwood Speedway in Gastonia, NC. He has seen every success and failure in promoting and is passionate about helping promoters save money, increase profits and grow the sport.

Get in Touch

We work for YOU. Contact us to get started!

(800) 935-6859

P.O. Box 11251 Charlotte, NC 28220

info@speedwaybenefits.com